Tips & tricks

rembemer to have fun!

The key is to plan ahead, stay organized, be flexible, market across channels, and learn from each experience. When done right and everything runs according to plan – even if not perfect – meeting people, exchanging ideas and knowledge is the best experience in the world. 

seven steps for a successful corporate meeting

Universal Corporate meetings takes a lot of planning. Here are our seven most helpful points.

  • Appoint a sustainability coordinator.
  • Ensure organizational support for sustainability efforts.
  • Clearly define the purpose and overall goals of the event.
  • Set realistic, measurable, and achievable sustainability goals.
  • Obtain necessary permits.

Considerations:

  • Align with the event’s purpose and goals.
  • Prioritize safety and security.
  • Ensure accessibility for all attendees.
  • Plan transportation logistics.
  • Be mindful of concurrent events.
  • Consider local community and environmental impact.
  • Address noise levels and access to power sources.
  • Adhere to budget constraints.
  • Formulate measurable and evaluable sustainability goals.
  • Ensure achievability of goals.
  • Emphasize goals and outcomes post-event.
  • Comply with safety, environmental, and legal regulations.
  • Prioritize digital marketing.
  • Follow city guidelines for exposure.
  • Utilize environmentally friendly materials.
  • Use storytelling to explain sustainability efforts.
  • Maintain dialogue with local residents.
  • Establish manned information stations for visitor assistance.
  • Conduct sustainability analyses of potential partners.
  • Collaborate on sustainability goals.
  • Prioritize travel-free or online meetings.
  • Highlight successful sustainability cooperation.
  • Perform sustainability analyses of suppliers for various aspects.
    • Establishing materials, sound, lighting, stages, and fences.
    • Marketing materials such as programs, banners, and clothing.
    • Food and beverage suppliers.
    • Program participants, including artists and speakers.
    • Transportation providers.
    • Accommodation options.

FOUR KEY ELEMENTS FOR SUCCESS​

Hosting successful hybrid meetings, events, and festivals, require four well-executed elements. Accomplishing proficiency in all four of these aspects deserves praise:

Deliver content that captivates your audience, meticulously crafted and presented to leave a lasting impression. This involves a compelling agenda designed for seamless execution, providing an engaging program for both online and in-person audiences.

  • Clearly define the purpose and overall goals of the event.
  • Set realistic, measurable, and achievable sustainability goals.
  • Obtain necessary permits.

Incorporate interactive activities that encourage active participation and maintain audience involvement. Plan activities such as quizzes, polls, trivia, or even unique experiences like scavenger hunts and mixology classes to keep the excitement alive!

After the event, gather feedback from attendees, staff, volunteers, and sponsors. Find out what worked well, what didn’t, and gather suggestions for improvements. This valuable input helps shape an even better convention next time.

A CHECKLIST IS CRUCIAL FOR PLANNING A SUCCESSFUL CONFERENCE​

Take time to create a detailed checklist so you don’t miss anything important when planning your conference or congress. 

When writing your conference checklist, cover key areas such as strategic planning, effective promotion, meticulous logistics, and thoughtful post-event follow-up. For each area, outline specific tasks, establish timelines, and assign responsibilities to the respective team members.

Ensure a solid foundation by carefully selecting the event date, time, and securing dynamic speakers who align with your conference goals.

Create a buzz around your conference through well-executed advertising, informative newsletters, and engaging social media campaigns.

Address the nitty-gritty details by securing a suitable venue, arranging accommodations, and planning catering services to enhance the overall attendee experience.

Capitalize on the success of your conference by implementing a thoughtful post-event follow-up strategy, fostering lasting connections and garnering valuable feedback.

5 CONVENTION PLANNING BEST PRACTICES​​

Planning a convention that truly captivates your audience involves strategic thinking and good organization. Here are some things to keep in mind as you navigate the planning process:

Begin your planning well in advance. Even if your convention is a year away, it’s never too early to start. Secure your venue early, and kick off your marketing to build excitement.

  • Clearly define the purpose and overall goals of the event.
  • Set realistic, measurable, and achievable sustainability goals.
  • Obtain necessary permits.

Considerations:

  • Align with the event’s purpose and goals.
  • Prioritize safety and security.
  • Ensure accessibility for all attendees.
  • Plan transportation logistics.
  • Be mindful of concurrent events.
  • Consider local community and environmental impact.
  • Address noise levels and access to power sources.
  • Adhere to budget constraints.

Embrace a multichannel marketing strategy. Don’t limit your promotion to just one platform; leverage multiple channels to maximize your event’s reach and impact.

 

After the event, gather feedback from attendees, staff, volunteers, and sponsors. Find out what worked well, what didn’t, and gather suggestions for improvements. This valuable input helps shape an even better convention next time.

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Welcome to Trollhättan. We help you plan and implement all meetings and events – free of charge. Our payback is you coming here, spending time and falling in love with our great hometown. Explore on your own or call us. We are happy to help you.